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Brick by Brick: Our Top 5 LEGO® SERIOUS PLAY® Team Building Exercises

Ever thought of using LEGO® for team building? Yep, you read that right!

LEGO® SERIOUS PLAY® is not just child's play; it's a powerful tool to enhance teamwork, communication, and innovation. It is a radical and innovative process designed to enhance business performance through building with LEGO bricks.

Whether you work for a big corporation or a small startup, LEGO® SERIOUS PLAY® is the go-to when you want your team to bring their A-game. It's not just about talking the talk; it's about everyone actively participating, contributing, and immersing in the fun of building solutions together.

So, What’s LEGO® SERIOUS PLAY® All About?

The LEGO Group, always looking for ways to ignite creativity and innovation, realized they already had a gem—the LEGO System in Play. Just like they've been inspiring kids to 'build their dreams' for decades, a brilliant idea struck them. Why not ask adults to use LEGO bricks to build their visions for the future of their company?

They developed an understanding of the value of employees and the concept of an evolving, adaptive strategy. How did they do it? By using LEGO elements as nifty three-dimensional models to tackle real business challenges. The strategy was named LEGO SERIOUS PLAY.

WHY LEGO® FOR Team Building Exercises?

LEGO® SERIOUS PLAY® isn't just about colourful bricks; it's a dynamic tool that creates an immersive, hands-on experience. It's like a magical arena where participants find the sweet spot between their skills and the challenge, allowing their brilliance to shine.

LEGO® SERIOUS PLAY® is used for team-building exercises because it offers an engaging, hands-on environment where participants' abilities are in balance with the challenge, allowing them to express emerging knowledge. This method goes beyond the ordinary—it sparks constructive communication, nurtures personal and team development, and ensures everyone gets a chance to speak their mind. It is particularly well-suited for strategy development, understanding each other's points of view on a deeper level, and unleashing creative thinking.

The Three Basic Phases of the LEGO® Serious Play Team Building Exercises.

The three basic phases of the LEGO® SERIOUS PLAY® process are


The three basic phases of the LEGO® SERIOUS PLAY® process structure are Challenge, Building and Sharing
The three basic phases of the LEGO® SERIOUS PLAY® process structure. Source: Lego

Phase 1: The Challenge: This is where the facilitator poses a building challenge to the participants.

Phase 2: Building: The participants build a LEGO model representing their reflections on the challenge. Phase 3: Sharing: Finally, the participants share the meaning and story assigned to their models.

Why are these phases so crucial, you ask? Because they foster constructive reflection and dialogue, making sure participants own their learning journey, and extracting the maximum benefits from this workshop.

The LEGO® SERIOUS PLAY® process structure is meticulously designed, utilizing these phases to create an ideal environment for meaningful conversations and insights.

Keep in mind. Participants sharing the story and significance of their models is important in the LEGO SERIOUS PLAY method as it allows participants to explore their expressions more closely and allows others to understand and explore what the narrator expresses through the model.

Our 5 personal favourite LEGO® SERIOUS PLAY® – Team Building Exercises.

Here are a few exercises that turn your regular team-building day into a LEGO® adventure:

  1. Build Your Superpower:

  2. The Tower of Collaboration:

  3. Speed LEGO® Building:

  4. Metaphor Magic:

  5. The LEGO® Bridge:

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